Over 1 billion people use Instagram every month and that number continues to grow. Instagram continues to add features to attract users and businesses, such as stories and shopping making it a must-be spot for brands. As a social media marketing agency, we know how important Instagram can be. But what metrics should businesses be...Read More

Social media plays a huge role in our daily lives these days, and for businesses, it has become a vital way for marketing and information dispersal. In the past few years, businesses were encouraged and expected to be on all relevant social media platforms, but that’s all starting to change.   Many businesses have now...Read More

Quibi is officially done only a few months after launching- this is what businesses should take away from it   It’s been less than 24 hours since Quibi decided to shut down, just six months after its launch, cementing itself as one of the biggest stumbles in media history. If you haven’t heard about this...Read More

Is your social media engagement falling and growth slowing? Here’s how to boost it again!   Social media plays an important role in business these days. Users expect brands to have some sort of social media presence, whether it’s on Facebook, LinkedIn, Twitter, or Instagram. But managing social media can be challenging and keeping up...Read More

  Despite a series of data leaks, privacy issues, PR fumbles, government investigations, and executives fleeing, there is no denying that Facebook is the leader amongst social media platforms in the West.   When it comes to sharing photos, videos, and links, Facebook leads the charge. However, with each new announcement and update the social media...Read More

  After seven years, Google is finally calling saying goodbye to Google Plus.   For many people, this is a decision that should have been made years ago. Google+ was launched back in June 2011. It was Google’s attempt to mine Facebook users. While it’s laughable now to think of Google+ as any real competition...Read More

  The technology and social media industry are going through a reckoning. It seems like almost every day there is a new scandal attached to one of the Big Three tech companies; Facebook, Twitter, and Google. Scandals include election meddling, censorship debates, fake news, Senate testimonies, drug trafficking, and mental health issues to name a few....Read More

  It seems we can’t go a week without another scandal from Facebook. The company is still facing backlash and a tarnished reputation over the Cambridge Analytica data breach. Unfortunately, for them, this latest scandal is another setback in their attempt to rebuild user trust.   What Happened Facebook revealed that a bug affected the platforms...Read More

  It’s only been a few days since Europe’s GDPR policies went into effect. For the first few days, the only changes people saw were an influx of emails from what felt like every app, website, or platform they’ve ever used. But now people are starting to feel the real effects of these regulations.  ...Read More

  For the first time ever, Facebook has published their internal guidelines for moderation. Facebook has been in the hot seat for the past year, and when CEO Mark Zuckerberg testified before the US Senate earlier this month many of the questions were regarding content removal policies. The release of the internal guidelines moderators use...Read More