The Power of User-Generated Content

5 Benefits of Using UGC in Your Digital Marketing Plan   In today’s digital landscape, user-generated content (UGC) has emerged as a powerful tool for brands to engage with their audience and enhance their digital...
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How to Make the Most of Your Social Media Content

As the saying goes, content is king. This is true when it comes to all aspects of marketing, but especially social media. Clients are always shocked by just how much content they need to run...
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7 Tips to Successful Social Media Marketing in 2023

The New Year is just around the corner, and for businesses and marketers, planning is already underway. Social media is a vital part of brand growth and any successful marketing campaign. Trends are changing rapidly,...
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Marketing Materials Every Brand Needs to Invest In

Every business needs marketing to grow and thrive. While quality, price, and convenience are all factors in consumer purchasing decisions, marketing is ultimately what sways them. A good marketing campaign can’t happen out of anywhere....
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3 Marking Trends that Consumers are Turning Against

Marking, like any industry, has trends that come and go. Brands that don’t pay attention to marketing trends risk a loss in profits and alienating their target audience. As 2022 approaches its end, consumers are...
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5 Things to Know When Working with TikTok Creators

One of the quickest and best ways to grow your brand awareness and following online is to partner with influencers and creators. While Instagram is still the top marketing channel for businesses and brands when...
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How to Grow Your Instagram Following in 2022

Instagram successfully cemented itself as the place to be for creators, businesses, and just casual users. However, as new social media platforms have popped up like TikTok, Instagram has constantly been changing its algorithm and...
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Hilborn’s Full-Service Marketing Agency Services

It’s nearly impossible for a business to grow and thrive without the help of digital marketing these days. Between e-commerce and social media, people are relying on technology when it comes to purchasing decisions more...
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5 Brand Elements Every Company Needs

When it comes to marketing, one key element to success is branding. Branding is what sets your company/product/service apart from the competition. In a day of oversaturation online, branding is more important than ever. While...
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