Digital Marketing & SEO
Resources From Our Team
The latest digital marketing & SEO news, articles, tips, and more
from the Hilborn Digital team.
The latest digital marketing & SEO news, articles, tips, and more
from the Hilborn Digital team.

SEO 101: Search Engines

One of the most influential aspects of SEO doesn’t come from anything experts or companies do- it comes from the search engines. The entire goal of SEO campaigns is to increase visibility on search engines....
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Why Lush Quit Social Media

As the rest of the world geared up to launch their massive Black Friday Sales, Lush made their own startling announcement- they were quitting social media.   Lush, which is known for their soap and...
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5 Tips for Growing Your Instagram Following

Social media has become a vital part of marketing for businesses, and Instagram is the top place for brands to grow their reach. Many companies know they have to invest in social media marketing, but...
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SEO 101: What is Anchor Text?

There are many integral parts of a successful SEO campaign. In order to make brands feel confident in selecting an SEO agency and investing money in digital marketing, our Search Engine Optimization experts at Hilborn...
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LinkedIn is Leaving China

One of the last remaining Western social networking platforms operating in China is finally calling it quits. Microsoft announced that it will shut down its localized version of LinkedIn in China by the end of...
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SEO 101: What are Keywords?

Search Engine Optimization (SEO) is a crucial part of growing any brand’s online presence and increasing sales. It’s a complex and constantly changing industry though, and because of that many businesses feel like they don’t...
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5 Tips for Choosing Keywords for SEO

Picking the right keywords to target is the most important part of any Search Engine Optimization (SEO) campaign. Increasing traffic to your website is important, but only if it’s the right audience. That’s why choosing...
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SEO 101: What is Internal Linking?

Search Engine Optimization (SEO) is a complex and ever-changing industry. Because of this, many businesses feel they don’t understand, and therefore can’t trust it. Most of our clients come to us having previously been burned...
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7 Tips for Running Social Media Giveaways

Social media plays an important role in our society today, for better or worse. Not only is it a place for people to connect, but it’s always a great vehicle for brands to reach their...
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