Category

Digital Marketing
Every business needs marketing to grow and thrive. While quality, price, and convenience are all factors in consumer purchasing decisions, marketing is ultimately what sways them. A good marketing campaign can’t happen out of anywhere. Certain materials are needed to have a successful campaign, though. Here are some marketing materials every brand needs to invest...
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Marking, like any industry, has trends that come and go. Brands that don’t pay attention to marketing trends risk a loss in profits and alienating their target audience. As 2022 approaches its end, consumers are starting to get turned off by certain marketing tactics that have been in use for the past few years. Here...
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It’s nearly impossible for a business to grow and thrive without the help of digital marketing these days. Between e-commerce and social media, people are relying on technology when it comes to purchasing decisions more than ever before. There are many different aspects of digital marketing, each element playing a unique role in helping brands...
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The New Year is usually met with a mix of relief and sadness, but this year it’s safe to say everyone was more than happy to see the end of 2020. The COVID-19 pandemic hit businesses hard, shuttering physical locations across the world and moving most businesses online. What will this shift mean for digital...
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The holiday shopping season is nearly here, and it’s time for businesses to start getting ready.   E-commerce is expected to exceed $189 billion in the U.S. this year but could reach even higher if COVID-19 forces physical locations to remain closed. The pandemic has made holiday spending a bit uncertain, but here is what...
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Quibi is officially done only a few months after launching- this is what businesses should take away from it   It’s been less than 24 hours since Quibi decided to shut down, just six months after its launch, cementing itself as one of the biggest stumbles in media history. If you haven’t heard about this...
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