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Search Engine Optimization
COVID-19 continues to be on everyone’s mind. As the number of cases rises, governments are making hard decisions on what to keep open and what to close. In Canada and the U.S. more cities, states, and provinces are limiting what is allowed to stay open to essential businesses.   That is a huge blow to...
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SEO Content Creation Blogging
There are many factors that go into a successful Search Engine Optimization (SEO) campaign. One of the most important parts is content creation. Not only do blog posts, articles, and other forms of content help with SEO, they also build user trust! It’s important that your business invests in the right type of content though,...
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We recognize how difficult it can be to maintain a high-quality digital presence while also managing a thriving business. That’s why we’re here to help! We’re an innovative boutique digital marketing agency based in the heart of Toronto. We’ve been helping clients maximize their ROI through SEO and web development for over a decade, creating...
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Search engine optimization is a powerful tool that can increase website traffic and lead to higher sales. These days, SEO isn’t just for your website though. Optimizing your social media platforms can be hugely beneficial. Here are a few tips to make your Instagram account SEO ready.   Have a Cohesive Page This one is...
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Everything You Need to Know About Negative SEO- HILBORN DIGITAL | Toronto SEO and Web Development
As an SEO agency, when we discuss our services with clients we tend to focus on the positives: higher SERP rankings, increased visibility, easy social media management, regular technical and content updates, etc. SEO has huge benefits for businesses, but unfortunately, the industry also has a seedy dark side.   We’ve talked about black hat...
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Whether you love it or hate it, the Internet plays a major role in how well businesses do these days. Consumers turn to searches now to find businesses, make purchases, and leave reviews. Having a solid Search Engine Optimization (SEO) plan in place is the best way to ensure your business is being found by...
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Online Shopping Trends Businesses Should Know This Holiday Season-HILBORN DIGITAL
Fall is here, and that means that it’s nearly shopping season! The holiday shopping season is major for online retailers. But promoting products isn’t as easy as people think. Knowing what keywords to target for SEO and where to spend money on PPC are key to a successful holiday shopping season. That’s why businesses should...
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4 Tips to Tailor an SEO Campaign for Voice Searches- HILBORN DIGITAL
  The SEO world is an ever-changing and evolving industry. A good SEO campaign should include keyword research, content strategy, link building, and technical on-site maintenance. But it’s important to think of the future as well. While voice search has not caught on as quickly as many were predicting, it is still an important aspect...
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Reviews Impact Business Revenue/ Here’s the Data that Proves It- HILBORN DIGITAL SEO Agency.png
Reviews have been playing an important role in the consumer purchasing process for years. While everyone in the SEO world knew reviews were important, there was never any concrete data that showed how reviews impacted businesses revenue.   Now we do. A recent study done by Womply shows a connection between online reviews and revenues....
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Google Officially Ends Controversial Censored Chinese Search Engine- HILBORN DIGITAL SEO and WEB DEVELOPMENT AGENCY
Nearly a year ago it was revealed that Google was secretly working on a censored version of their search engine to launch in China, codenamed “Dragonfly”. The news was met with swift criticism and outcry. Google employees went on strike, human activists condemned the move, the U.S. government called Google to testify, and the general...
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