Category

Search Engine Optimization
It’s been over two months since Netflix released its docuseries Tiger King: Murder, Mayhem, and Madness. This indescribable show dominated the cultural conversation for weeks. It’s prime quarantine content- grippingly entertaining yet leaves you with a lasting uneasiness that keeps your mind focused on anything but the on-going global pandemic. If you haven’t seen it...
Read More
The on-going COVID-19 pandemic has shaken the entire world. Every industry has been impacted. Digital marketing is more important than ever before as people stay hunkered down inside. Even as we look at restrictions loosening soon, it will be a while before things go back to normal. As daily business practices switch up, so should...
Read More
The COVID-19 pandemic continues to cause mayhem across the globe. Businesses are now struggling to adapt to the necessary changes governments have made to slow down the spread. Some businesses are lucky enough to move to a work-from-home model or transition into online only. Not all businesses have those options. For many, they’re faced with...
Read More
COVID-19 continues to be on everyone’s mind. As the number of cases rises, governments are making hard decisions on what to keep open and what to close. In Canada and the U.S. more cities, states, and provinces are limiting what is allowed to stay open to essential businesses. That is a huge blow to many...
Read More
SEO Content Creation Blogging
There are many factors that go into a successful Search Engine Optimization (SEO) campaign. One of the most important parts is content creation. Not only do blog posts, articles, and other forms of content help with SEO, they also build user trust! It’s important that your business invests in the right type of content though,...
Read More
Search engine optimization is a powerful tool that can increase website traffic and lead to higher sales. These days, SEO isn’t just for your website though. Optimizing your social media platforms can be hugely beneficial. Here are a few tips to make your Instagram account SEO ready.   Have a Cohesive Page This one is...
Read More
Everything You Need to Know About Negative SEO- HILBORN DIGITAL | Toronto SEO and Web Development
As an SEO agency, when we discuss our services with clients we tend to focus on the positives: higher SERP rankings, increased visibility, easy social media management, regular technical and content updates, etc. SEO has huge benefits for businesses, but unfortunately, the industry also has a seedy dark side.   We’ve talked about black hat...
Read More
Whether you love it or hate it, the Internet plays a major role in how well businesses do these days. Consumers turn to searches now to find businesses, make purchases, and leave reviews. Having a solid Search Engine Optimization (SEO) plan in place is the best way to ensure your business is being found by...
Read More
Online Shopping Trends Businesses Should Know This Holiday Season-HILBORN DIGITAL
Fall is here, and that means that it’s nearly shopping season! The holiday shopping season is major for online retailers. But promoting products isn’t as easy as people think. Knowing what keywords to target for SEO and where to spend money on PPC are key to a successful holiday shopping season. That’s why businesses should...
Read More
4 Tips to Tailor an SEO Campaign for Voice Searches- HILBORN DIGITAL
  The SEO world is an ever-changing and evolving industry. A good SEO campaign should include keyword research, content strategy, link building, and technical on-site maintenance. But it’s important to think of the future as well. While voice search has not caught on as quickly as many were predicting, it is still an important aspect...
Read More
1 2 3 6