Tag

SEO
Businesses will soon be able to apply for a badge of trust on Google, and it’s a game-changer for local SEO and advertisement.   The future of local search on Google is about to look very different. Soon there will be two types of business on Google- trusted and untrusted. Google has unveiled plans for...
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Social media plays a huge role in the life of consumers today. Brands no longer have the luxury of opting out of social media. Customers routinely turn to Instagram, Facebook, and Twitter before making purchasing decisions and for customer service needs. Managing social media profiles can be daunting for businesses though, which is why many...
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We live in a tech-heavy world these days. That means having an attractive and functioning website is vital to the success of any business. Often the first thing a user does when hearing about a new company or making a purchase decision is to go online. What many businesses don’t realize though is that web...
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It’s not uncommon for a new client to come to our SEO agency full of skepticism and apprehension. More often than not they’ve been burned by a shady SEO company before. Cheap or sketchy SEO businesses typically use black hat SEO tactics to increase rankings. While these might work initially, they usually result in costly...
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Is your social media engagement falling and growth slowing? Here’s how to boost it again!   Social media plays an important role in business these days. Users expect brands to have some sort of social media presence, whether it’s on Facebook, LinkedIn, Twitter, or Instagram. But managing social media can be challenging and keeping up...
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Looking for a trustworthy SEO agency to help your business grow?   Technology plays a huge role in the success of businesses today. For most consumers these days, the Internet is the first place they turn to when deciding whether to use a product or service. Companies that invest in SEO and digital marketing have...
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Search Engine Optimization (SEO) has been around for a while now, yet there are so many misconceptions about this industry. Black hat and cheap SEO agencies shoulder some of the blame. But the industry is ever-changing and complex, which makes it a little tricky for businesses to understand.   If you’re looking to launch a...
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Pros and Cons of Landing in Featured Snippets- HILBORN DIGITAL | SEO, Digital Marketing, Web Development
Do any simple search on Google and you’ll notice the various different elements that pop up on the SERP. From ads and organic results to knowledge panels and “people also ask”, there are a lot of features that appear on Google these days. One of the most useful elements for users is Featured Snippets or...
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All the Reasons Why Wix Isn’t Good for SEO- Hilborn Digital
*Updated with information as of June 2020, originally posted in April, 2018   Building a website today is significantly easier than it was in the past thanks to platforms like WordPress, Wix, and SquareSpace. While these sites all have the same basic functions, when it comes to SEO they’re not all equal. For small businesses...
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It’s been over two months since Netflix released its docuseries Tiger King: Murder, Mayhem, and Madness. This indescribable show dominated the cultural conversation for weeks. It’s prime quarantine content- grippingly entertaining yet leaves you with a lasting uneasiness that keeps your mind focused on anything but the on-going global pandemic. If you haven’t seen it...
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