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SEO Agency
Is Link-Building Still Worth it for SEO?- Hilborn Digital SEO Agency
  Search Engine Optimization has a longer history than many people realize. Link building was historically how companies increased their rankings. But this process soon became plagued with black-hat SEO tactics such as link farms, paid links, hidden links, and spammy links. This led Google to create a new algorithm in 2012 that cracked down...
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Domain Authority is Bogus, This is Why- Hilborn Digital SEO AGENCY
  A few weeks ago Moz excitedly announced they updated their Domain Authority (DA) score. What followed was a surge of confused SEO novices and frantic clients, all wondering how they could improve their domain authority.   The thing is though, Domain Authority is a bogus marketing tactic created by Moz.   We repeat, DA...
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4 Ways SEO Helps With Job Recruiting
These days everything is online – including job hunting. More companies are posting job listings exclusively online and more job seekers are hunting there. In fact, around 73% of companies have used social media to recruit and hire candidates. As job recruiting and hunting becomes more Internet-centric, it’s important that companies have a well-rounded site...
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5 Reasons Why Inaccurate Business Info Online Is Dangerous- Hilborn Digital.png
  One of the greatest things about our digital age is that we have a wealth of information at our fingertips at any time. For consumers, this instant ability to have questions answered about a business they’re interested in is vital in their purchasing process. So when businesses have inaccurate information online, consumers become frustrated...
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5 Reasons to Run Away From Cheap SEO Packages
  In this digital age, online visibility is everything. This is why search engine optimization is so vital. Appearing to your target customers under the right keywords is essential. But in the constantly changing digital landscape, SEO agencies have to charge quite a hefty fee to keep on top of your competitors and all of...
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5 Reasons You Should Absolutely Hire A Professional SEO Agency- Hilborn Digital
  In the past, search engine optimization was a simple process that most companies could do on their own as long as they had a basic understanding of the Internet. All they needed to do was stuff keywords on their website, build up some backlinks (the scammier the better) and businesses were easily able to...
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Here Is Everything Facebook Announced At F8-Hilborn Digital
Agenc The world was paying more attention to Facebook’s annual conference than ever before. After a year rocked by scandal after scandal, from Russian meddling to data breaches, people were eager to hear what the company would say about it. While Mark Zuckerberg kept things light, skirting around most of the scandals, they did make...
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Facebook Is Ending Third Party Data Access For Ad Targeting- Hilborn Digital
  This has been a busy few weeks for Facebook, and not in a good way. The company was hit with not one, but two data breach scandals. In the aftermath, they’ve outlined a few ways they’ll be changing, but one surprising change was that they will give up one of their most major data...
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Will QR Codes Finally Make Their Comeback This Year?
A little over a year ago we questioned whether QR Codes were cool again. Snapchat’s Snapcodes seemed to have breathed new life into this once dead technology. But now that Snapchat’s cool factor has faded (thanks in part to that awful layout update) QR codes seem to still be in limbo.   Much to our...
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Google Finally Made Search Snippets Longer
For the past few years, Google has limited their search snippets, the little bit of text that appears below the URL in organic search results, to around 160 characters. While there were a few instances of Google allowing longer snippets, they’ve only recently raised the character count. Here’s why Google made this leap and here’s...
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