There are many aspects of Search Engine Optimization, but a key step to any SEO campaign is indexing. Indexing is the bridge between the content you create and ranking on search engines. Many companies find indexing to be overly technical and complex, but it’s really quite simple.   So, let’s talk about Indexing.   What...Read More

There are many aspects of SEO and getting your website to rank on search engines, but one of the most basic steps is getting it indexed. Without indexing, your website and all of the content on it won’t appear under any keyword searches. Here is a quick breakdown of what indexing is and why it’s...Read More

  People spend a lot of time speculating about what the future of the Internet will look like. As more people question things like censorship, data protection, and personalization multiple potential paths for the web arise. According to Eric Schmidt, former CEO of Google and executive chairman of its parent company Alphabet has made his...Read More

  One of the greatest things about our digital age is that we have a wealth of information at our fingertips at any time. For consumers, this instant ability to have questions answered about a business they’re interested in is vital in their purchasing process. So when businesses have inaccurate information online, consumers become frustrated...Read More

  Fake news. It’s a statement that has been uttered so many times this past year it’s lost a bit of it’s meaning. You can’t go a day without hearing President Trump sling it at the media or the tech industry buzz about it in regards to Russian meddling. The Internet has always been a...Read More

  A big decision that companies and brands have to live with for a long time is the domain name of their website. Domain names can have a massive impact on a company’s online presence. Things like click-through rate, social media engagement, links, brandability, advertising, and search engine rankings are all hinged on having a...Read More

Tracing the history of anything is difficult. The exact origin is usually heavily debated. Do you count the first attempt or the first success? What happens when it gets multiple name changes? These are the types of questions that make the origin stories of things so hard. SEO, search engine optimization, is no different. Technology...Read More

The world of search engine optimization and digital marketing is full of terms and acronyms that are so closely related and sound so similar to one another. Even for pros in the industry, it’s easy to get these terms mixed up. To help you better understand SEO here are the most common terms used and...Read More

Picture this: you’re in New York City for 24 hours. Making the most of your visit may seem daunting, but the latest Google tools are here to help. Starting today in the U.S., when you search on your Google app for the best spots to eat and drink, you’ll have access to reviews from top...Read More