There are many aspects of Search Engine Optimization, but a key step to any SEO campaign is indexing. Indexing is the bridge between the content you create and ranking on search engines. Many companies find indexing to be overly technical and complex, but it’s really quite simple.   So, let’s talk about Indexing.   What...Read More

ocial media is always evolving. From changing trends to new platforms, keeping up with social media can be hard for brands. Thats why our social media agency is here to give brands a few tips on how they can thrive in today’s hottest social media platform- TikTok.   What is TikTok? First, a quick rundown...Read More

One of the most influential aspects of SEO doesn’t come from anything experts or companies do- it comes from the search engines. The entire goal of SEO campaigns is to increase visibility on search engines. In order to properly understand SEO, you need to know some basic things about search engines.   So, let’s talk...Read More

As the rest of the world geared up to launch their massive Black Friday Sales, Lush made their own startling announcement- they were quitting social media.   Lush, which is known for their soap and cosmetics, announced that they were closing its accounts on Facebook, Instagram, Snapchat, and TikTok. Social media marketing has become a...Read More

Social media has become a vital part of marketing for businesses, and Instagram is the top place for brands to grow their reach. Many companies know they have to invest in social media marketing, but they often don’t realize what it takes to grow their Instagram following. Here are a few tips from our social...Read More

There are many integral parts of a successful SEO campaign. In order to make brands feel confident in selecting an SEO agency and investing money in digital marketing, our Search Engine Optimization experts at Hilborn Digital are breaking down all the key concepts and elements you’ll run into.   Today, let’s talk about anchor text....Read More

One of the last remaining Western social networking platforms operating in China is finally calling it quits. Microsoft announced that it will shut down its localized version of LinkedIn in China by the end of the year.   LinkedIn’s History in China LinkedIn launched a localized version of the platform in China in February 2014....Read More

Search Engine Optimization (SEO) is a crucial part of growing any brand’s online presence and increasing sales. It’s a complex and constantly changing industry though, and because of that many businesses feel like they don’t really understand or trust it. This lack of knowledge about SEO is a big reason why so many shady SEO...Read More

Picking the right keywords to target is the most important part of any Search Engine Optimization (SEO) campaign. Increasing traffic to your website is important, but only if it’s the right audience. That’s why choosing the most effective and relevant keywords is key. Here are a few simple tips to help your company focus on...Read More

Search Engine Optimization (SEO) is a complex and ever-changing industry. Because of this, many businesses feel they don’t understand, and therefore can’t trust it. Most of our clients come to us having previously been burned by other SEO agencies that either overpromised and underdelivered or used black hat SEO tactics. A big reason why shady...Read More