Tag

SEO
Not all searches are the same. Search intent is a very important metric to keep in mind when crafting an SEO campaign. Not only does it help you understand users more, but it also helps you decide which keywords are worth focusing on.   One type of search that every company should know is branded...
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Search Engine Optimization (SEO) is a vital part of digital marketing and growing businesses online these days. While companies can do it themselves, a good SEO campaign takes a lot of patience, time, and internal know-how. Finding and hiring the right professional SEO agency can lead to real, tangible results for your business.   But how...
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Launching an SEO campaign? These are the components you should be focusing on!   Search Engine Optimization is one of the best ways businesses can grow and market their businesses online. But what exactly goes into an SEO campaign? There are several key elements to SEO, each one playing an important role in ranking higher...
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Social media is a vital part of any brands’ marketing these days. Platforms such as Facebook, Twitter, Instagram, TikTok and more, play an important role in increasing sales and building brand awareness. Despite the importance and prevalence of social media in digital marketing, many brands still don’t fully understand it, from unrealistic expectations to outdated...
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Is your business looking to launch a digital marketing SEO campaign? Search Engine Optimization can be confusing to those that don’t work in the industry due to the constant changes and the jargon.  To help you get a handle on it, here is a quick guide to common SEO terms and vocabulary you should know...
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Over 1 billion people use Instagram every month and that number continues to grow. Instagram continues to add features to attract users and businesses, such as stories and shopping making it a must-be spot for brands. As a social media marketing agency, we know how important Instagram can be. But what metrics should businesses be...
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Social media is a constantly changing landscape. It feels like Facebook and Instagram are always rolling out new features and changing the look. Twitter, meanwhile, has mostly stayed the same since its launch, only make a few minor changes along the way. That’s about the change, though.   Twitter recently announced a pair of big...
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Google My Business (GMB) has become an important factor in SEO campaigns and improving rankings. Google has increasingly placed importance on it, and businesses that take advantage of the feature see the benefits. GMB has tons of benefits from map listings, customer reviews, Q&A, and more, but the platform has been plagued with issues.  ...
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The New Year is usually met with a mix of relief and sadness, but this year it’s safe to say everyone was more than happy to see the end of 2020. The COVID-19 pandemic hit businesses hard, shuttering physical locations across the world and moving most businesses online. What will this shift mean for digital...
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It’s long been said in the SEO world that “Content is King”. While this is hotly debated, there’s no denying that original, quality content is extremely important when it comes to digital marketing. Content is what increases rankings, drives traffic, builds links, and engages users.   Not all content is the same though. There are...
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