For the past few years, Google has limited their search snippets, the little bit of text that appears below the URL in organic search results, to around 160 characters. While there were a few instances of Google allowing longer snippets, they’ve only recently raised the character count. Here’s why Google made this leap and here’s...Read More

  SEO companies hate talking about spam tactics. SEO and spam are often lumped together because of people taking these scam SEO shortcuts. Unfortunately, they’ve always been around and probably always be around. But the spam tactics are constantly shifting, adjusting and altering based on search engine updates and user habits, making it hard to...Read More